We are Mac Productions
nice to meet you
About Mac Productions
I’m John MacDonald, Founder and Chief Digital Strategy Officer at Mac Productions in London, UK.
I help small and medium‑sized local businesses grow online by combining AI‑driven strategies with SEO to generate consistent leads and sales.
Senior‑level strategy + hands‑on execution.
For over two decades, I’ve specialised in:
- AI search optimisation – getting your business cited in AI answers and overviews (ChatGPT, Perplexity, Gemini).
- SEO and content marketing that win high‑intent organic traffic and sustainable rankings.
- Local business marketing that turns searches into enquiries, bookings, and revenue.
You get senior‑level strategy plus hands‑on implementation, not a rotating agency team. I’m directly involved in every project.
Real results since 2000 – and leading in AI search.
I’ve been doing SEO since 2000 and working with AI search since 2024 – as long as Google has been most people’s first stop online. Projects have included antique dealers, lighting designers, recruiters, safecrackers and locksmiths, fitted‑kitchen specialists, gyms, and a Chinese medicine clinic.
of an e‑commerce site’s keywords lifted to average position 1.5
average organic position for a Japanese antique dealer in London
multiple clients appear in AI citations, often taking three spots on page one
revenue in 3 months for a UK gym – the owner called to ask what had changed
Selected long‑term clients include Rocco Borghese, The Cheese Society, and Max Rutherston. My focus is on enduring partnerships that deliver real ROI, not short‑lived spikes.
People over profits. Quality over quantity.
My principles are simple: a small number of deep client relationships with long‑term goals. I don’t work with gambling, adult, or paid‑advertising‑only projects, and I only take on clients where I genuinely believe I can deliver a return on investment.
You’ll always work directly with me – no handovers, no hidden layers. Every strategy, audit, and optimisation is built with your business goals first.
📞 Ready to explore how AI + SEO can grow your business?
Start with my AI Search Optimisation Service (AI Visibility Test) or SEO Services pages, then email or call me to talk through your goals.
📧 [email protected] | 📞 0795-700-3819
If you’d like to see how I can help, start with my AI Search Optimisation Service or SEO Services pages, then email or call me to talk through your goals.
Mac Productions, London UK – AI-led SEO & local visibility since 2000.
